Speaking of Doug Cook (mentioned in yesterday’s post), I was lucky enough to be included on a panel with Doug and Alder Yarrow at the 2011 Pro Wine Writers Symposium discussing the importance of search and how to maximize the chances of having your wine writing noticed on-line. Alder founded the first wine blog on…
Tag: doug cook
The Wine Media, The Wine Brand, and The Wine Message (Read It Or Weep)
Last week, Vino 2010 (self-described as “the biggest Italian wine event ever held outside of Italy”) officially touched down in NYC. One of the most anticipated discussions of Vino 2010, at least in the eyes of PR, media, and wine writers, was the panel “Blogging on Wine and Social Networking: New Tools in reaching Consumers…