Disappointed that your wine sales aren’t seeing an impact from your social media efforts? Then this study of the social media impacts experienced by nearly 400 U.S. wineries strongly suggests that you are approaching social media incorrectly. Which will come as a surprise to exactly.no-one who reads this big regularly. http://www.winebusiness.com/news/?go=getArticle&dataid=135492 A quick quote: “The…
“Tough To Spit” (Dispatch From 2014 San Francisco International Wine Competition)
Every once in a while, you get a gig that is so good, you just have to pinch yourself to test if it’s all real and you’re actually getting paid to have so much fun. Such was the case at the 2014 San Francisco International Wine Competition, which wrapped up a couple of weeks ago…
How The Pros Taste (Wine Bloggers Conference 2014)
This weekend, I’ll be partying at attending the 2014 Wine Bloggers Conference in Santa Barbara, an area with which, I’m happy to say, I am now quite familiar, and where I have quite a few friends trying to make a living in this crazy wine business of ours. During the first full day of the…
Wine Reviews: Weekly Mini Round-Up For July 7, 2014
So, like, what is this stuff, anyway? I taste a bunch-o-wine (technical term for more than most people). So each week, I share some of my wine reviews (mostly from samples) and tasting notes with you via twitter (limited to 140 characters). They are meant to be quirky, fun, and easily-digestible reviews of currently available…