Last weekend, I sat on a panel at the 2012 Wine Bloggers Conference in Portland, OR, discussing wine blog monetization – what works, what doesn’t, and what you need to consider to monetize both your blog’s website and your blog’s brand. Below is a video that I recorded in Santa Barbara wine country just prior…
Category: wine bloggers conference
The Most Glaring Omissions From The 2012 Wine Blog Awards Finalists
Some people are either too intelligent or too timid to criticize programs from which they’ve benefited. That’s usually a smart play when it comes to things like awards, because criticism can undermine those accolades and potentially reduce their value to those who have received them. But with the 2012 Wine Blog Awards winners announcement being…
Most People Will Never Get Into Wine – And Why That’s OK (The Launch of Crushd, And Analyzing The Wine Geek Pyramid at WBC11)
Chances are pretty high that, if you’re reading this (and you’re reading this), you are a wine geek. And by “wine geek,” I mean that you are atop the U.S. wine consumer pyramid (that’s if you’re living in the U.S., of course – those of you outside the U.S. are just gonna have to play…
Virginia Wine Brings Its “B” Game (Roasting And Toasting With The Best Of Virginian Wine At Monticello)
Thomas Jefferson had a strong love of wine (and beer), an historical tidbit that seems to have glued itself with more stickiness than an Rutherglen Muscat to our collective national legacy of our third President, right up their with tales of his intelligence, his elegant correspondences, and the fact that he finally checked-out on July…