If you love wine, you can do something that costs $0.00 and almost certainly will up your wine appreciation and wine tasting I.Q. score varios puntos. Namely, start a wine blog. Right now. It will take you less than ten minutes. Go to wordpress.com and create a blog, and your first post can be as…
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Most People Will Never Get Into Wine – And Why That’s OK (The Launch of Crushd, And Analyzing The Wine Geek Pyramid at WBC11)
Chances are pretty high that, if you’re reading this (and you’re reading this), you are a wine geek. And by “wine geek,” I mean that you are atop the U.S. wine consumer pyramid (that’s if you’re living in the U.S., of course – those of you outside the U.S. are just gonna have to play…
Wake Up, Wine People: Boomers Won’t Be Buying Your Wine Forever
Although the conclusion implied in the title of today’s post probably seems obvious to many (i.e., a company/brand has to eventually court younger customers because older customers will not be able to buy their products forever), it’s worth providing some background (and a pertinent example), because otherwise this post would be really, really short (and…
Is It Time For Wine To Get The Like Button?
We wine geeks review wines in all manner of differing ways. There’s nearly as much variety in those review systems as there are in wine styles. Points. Stars. In my case, grades and badges. And we’re social about it, too – CellarTracker.com is pretty much the world’s largest wine review repository at this point (closing…