1WineDude.com friend, fellow blogger, and wine media maven Mike Wangbickler (a.k.a. Caveman Wines) recently gave a presentation on the topic of social media marketing at Napa Valley College. It’s a fantastic primer for folks in the wine biz who need an introduction into the concepts and approaches behind engaging wine consumers on-line, so I’m sharing…
Month: June 2009
Postcard from Germany: Death and Rebirth in the Rheinhessen
A group of young, talented winemakers are on a mission to change the perception of wines from the Rheinhessen; a look at one of those winemakers reveals just how dramatic – and successful – that change might be… The first thing one notices about Alexander Gysler… is that he’s tall. Even for Germans this guy…
Will Whore for Wine: An Interview with The Wine Whore
Back in April I wrote about my perception of the intended audience of wine blogs and wine writing, which at times seemed (to me) to be other writers and bloggers instead of wine consumers. In that article, I also postulated that some of that “inbred writing” was a good thing, because it meant that a…
Giveaways! A Perfect Pair: Wine and… Music!
Giveaways – they’re back. With a vengeance. I’m teaming up with Sony Music to give away some killer jazz classics, and to hook you up with some American wine. Many of you know that I’m a music buff, and that I dabble in “Real Life Rock Band” by playing bass guitar for the Steve Liberace…